Pulse Group CEO, Bob Chua, is to present and chair at the forthcoming Consumer Insights Conference, held at the JW Marriott Hotel in Kuala Lumpur, 17-18 December 2007.

The Pulse presentation paper, entitled 'Using Online Access Panels And Other Emerging Media To Generate Fresh And Actionable Insights' will cover the 'hows and whys' of effective online research to generate richer consumer insights.

Please go to www.abf-asia.com for more information about the conference.

We look forward to seeing you there!

In order to deal with the demands of a global client base, Pulse Group CEO, Bob Chua, saw an urgent need to deploy a mobile solution to his workforce and key contact staff - with the aim of increasing active staff operating time and improving client satisfaction, without compromising work-life balance.

Over 90% of Pulse Group staff now use BlackBerry Smartphones. The results have shown lower staff downtime, stronger visibility in value to clients, greater scalability, efficiency and connectivity, and improved client satisfaction.

Bob Chua, CEO, comments 'Missing a single piece of decision-influential information can be a critical juncture for success or failure for clients. As such, we needed a platform that could help us alert clients when new intelligence or information was gathered.'

To read more about the Pulse Group and BlackBerry case study, go to www.blackberry.com

Panelists were asked, 'If you had to give up either TV or Internet, what would it be?' The results showed that 48% would give up TV versus 52% for Internet (sample base: 4,013).

A second question asked, 'If you are donating to an orphanage, what would you donate?' The results showed that most would donate money (42%), followed by used items (33%), then new items (21%). Only 4% said they would not donate anything (sample base: 852).

Pulse Group welcomes 13 new starters to its operations hub in Kuala Lumpur, further boosting its finance, client development, panel, operations and administrative divisions.

Venu Gopa Bendapudi has joined as Associate Director, Client Development, with a focus on South East Asia and India. Prior to joining Pulse, Venu led a 50-member operations team in India for Market Tools.

Akshay Kanyal joins as Manager, Client Development, focusing on the CATI division for the Asia Pacific region. Akshay previously worked in India for Greenfield Online.

Also joining the client development team are Rachel Chong, Pricilla Wong, Daniel Pang and Nicholas Chong as Client Development Executives.

Johann Manikam, Alan Aw Tai Loon and Mark Hui Hui join as market research analysts, working within the CATI team.

Michelle Antonnete, joins as Panel Manager, and comes from a marketing, business and product development background.

Chia Mei Yeng joins the qualitative team as Executive, following three years with TNS.

Noor Fazlini Mariza joins Pulse as Executive Administrator, responsible for administrative duties and HR initiatives.

Pulse is scouting for fresh and exciting new talents to helm and develop their International businesses, with the latest scheduled opening of the London office in October. "With a strong composition of key clients in Europe, particularly in the U.K, it was only natural that we place our most capable teams here and we are looking for the 'crème de la crème' to drive our business from our London offices", cited Bob Chua, CEO of Pulse Group recently.

The Pulse Group is a first class offshore Research Process Outsourcing (RPO) company, built exclusively to serve the market research industry globally.

For the latest on Pulse recruitment drive, please go to www.video.google.com

Guten Tag Berlin!

In September, Pulse Group attended the ESOMAR conference in Berlin, Germany.

See Pulse Group at the following events and conferences:

• AMA: INSIGHTS STRATEGY 2007 MARKETING RESEARCH CONFERENCE
  23-26 September, Wynn Las Vegas, USA
  Visit us at booth #417

• CASRO 32ND ANNUAL CONFERENCE
  Innovation Applied: Creative Approaches to Meet Client and Market Demands
  10-12 October, Four Seasons Resort, Scottsdale, USA
  

• AMSRS CONFERENCE '07: THE CHANGING FACE OF RESEARCH
  24-26 October, Luna Park, Milsons Point, Sydney, Australia
  Visit us at booth #14

• ESOMAR PANEL RESEARCH
  28-30 October, Buena Vista Palace Hotel, Orlando, Miami USA

• ESOMAR QUALITATIVE
  12-14 November, Hotel Lutetia, Paris, France

• INSIGHT SHOW: RESEARCH INNOVATION ADVANTAGE
  20-21 November, Earls Court, London
  Visit us at booth #105

• ASIA BUSINESS FORUM: CONSUMER INSIGHTS CONFERENCE
  17-18 December, JW Marriott Hotel, Kuala Lumpur, Malaysia